Privacy Policy

Last updated: 8 August 2026

We handle personal information in line with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth).

1. Who we are

ServiceBell is operated by Ladybug Landscapes Australia Pty Ltd ("we", "us", "our"), an Australian company, and provides a maintenance-reminder tool for tradespeople and service businesses. This policy explains what personal information we collect, how we use it, and the choices you have. It applies to ServiceBell account holders ("you") and, where relevant, to the individuals whose details you store in ServiceBell as your clients.

2. Information we collect

About you, the account holder

Name, email address, business name, trade/industry, password (stored securely, never in plain text), and billing information processed by our payment provider (we do not store your full card details ourselves).

About your clients (information you provide to us)

When you use ServiceBell, you may enter details about your own clients — such as their name, address, phone number, email address, and notes about work performed — so that ServiceBell can generate maintenance reminders on your behalf. You are the one collecting and providing this information to us, and you are responsible for having a lawful basis to collect and store it (for example, because these are your existing customers and the data is reasonably necessary for your business relationship with them). ServiceBell acts as a data processor for this client information on your behalf.

Automatically collected information

Basic usage and device information (such as pages visited and general browser/device type) via cookies and analytics tools, used to keep the service secure and to understand how it's used.

3. How we use your information

  • To create and manage your account and provide the ServiceBell service.
  • To generate and send you maintenance reminder emails and related notifications.
  • To process subscription payments and manage billing.
  • To respond to support requests.
  • To maintain the security and integrity of the service.
  • To improve ServiceBell, including through aggregated, de-identified usage analysis.

4. Who we share information with, including overseas

We use the following third-party service providers to operate ServiceBell.

Hosted in Australia

  • Supabase — database hosting and authentication. Our database is hosted in Supabase's Sydney (Australia) region.

Overseas providers

The following providers store or process data on servers located outside Australia, including in the United States. By using ServiceBell, you consent to this overseas disclosure for the purpose of providing the service to you (Australian Privacy Principle 8).

  • Stripe — payment processing and subscription billing.
  • Resend — transactional and reminder email delivery.
  • Sentry — error monitoring, used to help us detect and fix problems with the service.
  • PostHog — product analytics, used to understand how the service is used so we can improve it.

Each of these providers has its own privacy and security practices. We choose providers that maintain industry-standard security controls. We do not sell your personal information, or your clients' information, to anyone.

5. Data security

We rely on industry-standard safeguards, including encryption of data in transit and at rest, and access controls that restrict data access to your own account (via database-level row security). No method of transmission or storage is 100% secure, but we take reasonable steps to protect information from misuse, loss, and unauthorised access.

6. Data retention and deletion

We keep your information for as long as your account is active. If you delete your account, we retain your data — including your client records — for 30 daysin case you change your mind. We'll send you an email reminder one day before the 30-day period ends, and you can reactivate your account at any point before then by logging back in. After 30 days, your account and all associated data are permanently deleted and cannot be recovered.

7. Your rights

Under the Privacy Act, you have the right to access and correct the personal information we hold about you, and to ask questions about how it's handled. You can update most of your details directly in Account Settings, or contact us using the details below. If one of your clients contacts us directly about their information, we'll refer them to you as the account holder, since you are the one who holds the direct relationship with them and are responsible for responding to their requests regarding their own data.

8. Cookies

We use essential cookies to keep you signed in and to operate the service securely, and may use analytics cookies to understand how ServiceBell is used so we can improve it.

9. Children's privacy

ServiceBell is intended for business use by adults and is not directed at, or intended for use by, children.

10. Changes to this policy

We may update this policy from time to time. We'll update the "last updated" date above when we do, and material changes will be communicated to you by email.

11. Complaints

If you have a concern about how we've handled your personal information, please contact us first using the details below so we can try to resolve it. If you're not satisfied with our response, you can lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.

12. Contact us

For any privacy questions, requests, or complaints, contact Ladybug Landscapes Australia Pty Ltd at hello@servicebell.com.au.